Getcha ________!

[Brand Identities / Crowdfunding / Art Direction]

Year: 2021

Project Info:
Crowdfunding projects that successfully reached a revenue of $2,000 of my personal brand “RyongNyong” have been designed during COVID-19 which has disrupted people making it difficult to even dream of traveling. It was to help travel lovers feel New York & Seoul in their rooms.

The concept of each project is to design “customized merchandise set box” based on each one’s preference to conceptualize and visually define different moods city connotes. Let's go on a trip to all over the world together!

<Getcha Series>

A. Getcha New York!
B. Getcha Seoul!

A.

Getcha New York!

What is your avenue?
In New York City, there are 12 north-south avenues and 155 east-west streets that are part of a grid system that originated in 1811. Each avenue has a different mood as it has different notation. But there are only 5 avenues which are very distinctive, for now. Do you have a specifically favorite place in this cool city?

2021 Seoul Illustration Fair_1

2021 Seoul Illustration Fair_2

(1/5)1. 1st Ave — East Village
Comfy, Relaxed, Cozy

(2/5)2. 5th Ave — Midtown

Calm, Elegant, Trendy

(3/5)3. 6st Ave — Soho

Free, Active, Fresh

(4/5)4. 7st Ave — Times Square

Delightful, Witty, Popular

(5/5)5. 9st Ave — Chelsea

Creative, Hip, Vintage

What’s included: Customized package, Postcards, Metal sign, Mirror, Stickers, Mini cards (Credit card size), Photos, Card inspired by the MTA ticket, T-shirts, Hoddie, Posters, Phone-cases

<Getcha Series>

A. Getcha New York!

B. Getcha Seoul!

B.

Getcha Seoul!

What is your time?
Seoul has pretty different moods at each time zone.
Let's find your ownable time together!

More detail coming soon! -- Moving domain now..

Next Project

I'm always open to new works and collaborations. Feel free to reach out to me!

Contact.

Message

Email: ellalahn@gmail.com